Books by Assouline for the car enthusiasts

“Known across the globe for bringing luxury to the publishing industry, Assouline produces one-of-a-kind books harmoniously weaving a story of L’Art de Vivre with each and every publication”The best coffee table books are the ones that can stand the test of time. An art of luxury bookmaking - since its inception in 1994 - Assouline has been dedicated to crafting books that are as informational as they are beautiful eclectic works of art. The respect for the product and the process of its seamless creation is perceivable in every single facet - from the traditional technique of hand-binding covers to the stunning imagery that transports the reader to another time and place.If you love fueling your passion about all things automotive with some exquisite publications that brings cars and its culture to life - here’s a list of alluring books by Assouline that you could add to your collection this summer.1. Iconic: Art, Design, Advertising, and the Automobile
Exploring what makes a car “iconic” yesterday, today, and tomorrow - Iconic: Art, Design, Advertising, and the Automobile by Ken Gross features interviews with renowned automotive celebrities from Bruce Meyer to Jay Leno, Mark Trostle and Chris Bangle. With an essay by marketing genius Chuck Porter, this book investigates the relationship between the car and the advertising world and examines how that world shapes public perception of the automobile as an object of desire. From Ferraris to Ford, from Porsche to the latest electric cars - it covers every marque, era and event significant to the automotive world. This volume examines what resounds with the public, what it takes to become more than just a car or more than just the person behind the wheel - and finally what it takes to become iconic.
2. The Impossible Collection of CarsIt's the dream of many to own the world’s most beautifully designed automobiles, but most often only a handful of collectors ever come close. The Impossible Collection of Cars by Dan Neil makes this dream come true, showcasing the one hundred most exceptional cars of the twentieth century. Each luxury automobile - from the 1909 Blitzen Benz to a 1996 McLaren F1 - was chosen for its revolutionary engineering, magnificent lines and head-turning capabilities. This exceptional tome embodies cars owned by celebrities such as Marlene Dietrich, Ralph Lauren, Greta Garbo, Pablo Picasso and Elvis Presley. This Impossible Collection volume is further presented on cotton paper in a stunning black rubber clamshell box with a cutout metal plate.
3. The Race of GentlemenThe Race of Gentlemen or “T.R.O.G.” as it’s affectionately come to be known is a yearly celebration of American hot rod culture. It takes place once a year on the sandy beaches of Wildwood (New Jersey) where competitors and enthusiasts alike gather in the name of speed. Vintage cars, motorcycles and other weathered machines are raced more for camaraderie than for competition, capturing the best of a bygone era. With a foreword by artist Robert Williams, introduction by Chris Nelson and commentary from the race’s founder Mel Stultz himself, The Race of Gentlemen brings readers down to the beach for a front row seat to the action.
4. Formula 1: The Impossible CollectionSelected by veteran F1 journalist Brad Spurgeon - Formula 1: The Impossible Collection chronicles the milestones that lifted Formula One from a gentlemen’s club in 1950 to a global sport with hundreds of millions of fans around the world, third in popularity only to the Olympics and World Cup soccer. A spirited tribute to the sport, this handcrafted volume dynamically illustrates that Formula One is far more than “cars going around in circles” - it’s the culmination of a passion that fires the mechanics, technicians, engineers, team directors in addition to the drivers themselves, who are prepared to possibly pay the ultimate sacrifice to be part of its glorious history. Highlighting exceptional technical innovations, remarkable drivers’ achievements and exciting race finishes, this volume illuminates immortal names from Enzo Ferrari to Lewis Hamilton. Additionally housed in a luxury clamshell case with a metal plaque, this spectacular tome is presented in a red canvas tote bag to preserve its craftsmanship.
Go get your hands on the books above here: https://eu.assouline.com/
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